If The Weeknd wasn’t already on the top of his game, just before his Super Bowl performance he released the compilation album ‘The Hits’ that arrived on February 5th. ![]() His performance corresponds with the arrival of his compilation album, ‘The Hits’ What other way to wrap up the performance of a lifetime? In a visually striking finale, The Weeknd appeared on the Superbowl field along with a full crew of dancers in matching red jackets and white bandaged heads before diving into a choreographed routine to ‘Blinding Lights’. The Weeknd wrapped up a star-studded performance with one of his latest hits and biggest songs of 2020, ‘Blinding Lights’. He wrapped up the medley with ‘Blinding Lights’ as the finaleīLINDING LIGHTS □ #PepsiHalftime #SBLV /Qv9yyW8wED Fans have quickly jumped on to creating memes of The Weeknd looking dazed and confused or up close and personal to the camera, comparing it to accidentally having your camera on during a Zoom meeting or losing your mum in the supermarket as a kid. Reminiscent of the ‘Heartless’ music video, a portion of his performance takes place inside a disorientating hall of mirrors with a handheld camera capturing the chaotic action for added effect. What my coworkers see on zoom meetings when I think my camera is off #PepsiHalftime #SuperBowl /J8I9bmk4XI My camera roll when I take my iPad back from a toddler /g0OqJLFpPH Me trying to follow the hostess to my table at the Cheesecake Factory /mhB6LKCIiF Kicking off the performance with an eerie gospel version of “Call Out My Name’, The Weeknd swiftly cranked up the energy and jumped into a full version of the 2016 hit and Daft Punk collab, ‘Star Boy’. ![]() Making an amazing first impression, the show kicked off by lighting up a Las Vegas-inspired skyline with The Weeknd sitting poised in a black convertible, right in the middle of the city of sin. Watch the Super Bowl LV live visual album now & relive your favorite moments from the Super Bowl LV Halftime show w/ the National Anthem w/ & and America the Beautiful w/ #SBLV /nh8aMIi4sz He kicked things off with his hit ‘Starboy’ The result was a spectacular 14-minute performance that continued the ‘After Hours’ narrative, filled with lights, mirrors, fireworks, and more glitz and glam than you’d expect. “The Super Bowl is an opportunity on the most massive level,” says Wassim ‘SAL’ Slaiby, The Weeknd’s manager. In order to make his cinematic vision come to life, Tesfaye proved his commitment to his performance by investing $7 million from his own pocket. He spent over $7 million of his own money on the show Despite the limitations, including having to build the stage into the stands to comply with pandemic protocols, The Weeknd worked with what he had to create a never seen before Super Bowl performance. In addition to a quieter crowd, Tesfaye was restricted when it came to moving around the field as limited contact with players and staff was essential. Tampa’s Raymond James Stadium can host more than 65,000 normally, but as a result of COVID-19 restrictions, only about 25,000 fans attended which includes 7,000 vaccinated health care workers who were gifted free tickets, (the rest of the attendees were cardboard cutouts supplied by the NFL). Things were a little different this year due to COVID-19 Just another reason why he makes such a fitting choice as this year’s performer. ![]() At the A.M.A’s last year he shook things up with his Oscar-worthy medley of ‘Save Your Tears / In Your Eyes’ that followed him through the empty city streets. Since the album was announced, he’s been developing a theme throughout his music videos for the album, each telling its own story. The Weeknd has had a cinematic roll out of his latest album, 2020’s ‘After Hours’.
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